Early this week the advertising agencies LMD and LMO unveiled new creative for the 2018-19 Massachusetts Army National Guard NCSA/PEP campaign run by radio and television members of the Massachusetts Broadcasters Association.The "Live Here - Serve Here" campaign will run through October on all... Read More.
In a busy two day stretch in late February, representatives from Massachusetts radio and television stations took to Capitol Hill to advocate on behalf of all MBA members during the National Association of Broadcasters State Leadership Conference.Making the trip were MBA Chairman and WBZ-TV... Read More.
New in 2019, a Sound Bites Digital webinar series in conjunction with the Michigan Association of Broadcasters on the third Thursday of every month. These webinars will cover a variety of topics from sales and programming, to management and legal topics.Learn more: https://www.massbroadcasters.org/sound-bites-digital-third-thursday-webinars
Awards were handed out to broadcast radio and television stations in nineteen categories at the Sound Bites Awards sponsored by the Massachusetts Broadcasters Association on Wednesday , November 14 at the Framingham Sheraton Hotel and Conference Center. SFC Ken Dowd of the Massachusetts... Read More.
The Federal Emergency Management Agency (FEMA), in coordination with the Federal Communications Commission (FCC), will conduct a nationwide test of the Emergency Alert System (EAS) and Wireless Emergency Alerts (WEA) on October 3, 2018 . The WEA portion of the test commences at 2:18 p.m. EDT, and the EAS portion... Read More.
From the FCC:As we are all preparing for next week’s nationwide test of the Emergency Alert System (EAS) and Wireless Emergency Alert System (WEA) on September 20th, just a reminder to broadcasters and cable providers not to air the audio attention signal for WEA... Read More.
The next national test of the Emergency Alert System is scheduled for September 20, 2018 at 2:20 p.m. (EDT). All broadcasters that participate in EAS are required to participate in this test. The EAS alert will be transmitted in English and Spanish... Read More.
The Massachusetts Broadcasters Association (MBA) has awarded 21 scholarships to Massachusetts students totaling $33,000 between its Student Broadcaster Scholarship, Families in Broadcasting Scholarship and the Al Sprague Memorial Scholarship.Student Broadcaster Scholarships are given to students pursuing a career in over-the-air broadcasting and enrolled in... Read More.